Visions of Jupiter: An 80s Odyssey

After a year indoors, we’re left to rely on our imagination for travel. An elaborate escape from mundane lockdown reality is long overdue. BONIA’s new Summer 2021 Collection campaign invites us on an interplanetary adventure in a distant future. Called ‘Visions of Jupiter’, this season offers an exploration of the Eighties through a retro-futuristic lens, en route to the largest planet in the Solar System.

Through the eyes of Paris-based Malaysian photographer and returning collaborator, Michele Yong, a stylised vision of the decade of decadence is brought to life. Shot in a contemporary artist’s living room, the campaign offers a melange of colours, moods and vibes and takes the season’s newest styles on an out-of-this-world journey.

The campaign also features the Carina Crossbody Sling and a brand new take on the Camilla Re-Edition, alongside a range of men’s accessories and footwear.

The Summer 2021 Collection will be available in boutiques and online starting early April 2021. Watch the beguiling new 'Visions of Jupiter' campaign video below.